孙博文，艺术学博士，北京理工大学博士后，曾工作于中央美术学院国家数字媒体创新研究中心，荷兰艾因霍芬理工大学访问学者。孙博文的设计研究兴趣点包括工业设计，数字内容设计，产品交互设计，形式与交互研究，中国设计风格探索等。孙博文近年来主要研究方向为交互设计理论,特别是产品富交互设计(Human Product Interaction), 尼罗庞蒂现象学理论(Phenomenology of Perception)及生态视知觉理论(Affordance)研究,曾参与韩国国家级项目-恐龙化石数字博物馆制作,韩国国宝石窟庵数字交互媒体设计项目,三星４Ｇ手机交互设计研发项目,荷兰高质高交互访问研究项目,带领团队参与奔驰车载交互系统设计，微软全球创新等项目，并服务于多个移动互联网，智能硬件等初创企业，近年在国际国内期刊发表其他学术会议论文多篇，设计作品曾获国内外多项设计奖项.
Name Bowen Sun
Tel +86 10 84782821
Mob +86 10 18201032886
Address Room 1129,11floors,Central Building,5 South Zhongguancun Street, Haidian District,Beijing,100081
2018- Post Doc, Beijing Institute of Technology
2015-2018 PH.D, Beijing Institute of Technology
2005-2007 MFA Industrial Design, Wuhan University of Technology
2001-2005 BFA Industrial Design, Wuhan University of Technology
2018-Present Vice President,BIT Creative Information Technology Academy.
2016-Present Founder,Beijing UYIART Education Technology Co. LTD.
2015-Present Founder,Beijing BSYC Brand Design Co. LTD.
2014-Present Co-founder, Chief in Design, Shenzhen LANGKONGYIKE Technology Co. LTD.
2012-2015 Vice Researcher,Project Director,National Digital Media Innovation Design&Research Center,Central Academy of Fine Arts,China
2011 Visiting scholar in Eindhoven University of Technology,Netherlands
Research & Design
From 2015,I became a ph.d candidate in Beijing Institute of Technology, I get my Ph.d degree in Sep 2018.Now I'm postdoc fellow in school of mechanical engineering,BIT.My Ph.d research topic is “Research on Interface Hierarchy Design for In-Vehicle Information System based on the Complex Interactive Situations” ,which is based on my project with Mercedes Benz,CHINA.Beside research and study, another task of mine in BIT is mainly focus on stressing the relation between academic and practical and accelerate the transformation of design results base on the project.
Personal R&D interesting:
1. Design dissolving in behavior
My opinion, the word “dissolving” come from the Buddha patois in Asia which means everything in the world are melt each other. Furthermore, merge together. Unconscious human behavior is smooth and super normal that nothing with the human’s personality or ethic which coordinates with the environment. “Design dissolving in behavior” is searching for the human’s unconscious processes and jump into the behavior rather than using the brand –new shape, color, etc.
2. Natural-form giving perceptual
My second favorite point or called Natural signifier (Donald Norman) oriented design. Comparing with the biomimetic I focus more on the information, feeling and perceptual which the nature signifier to us. Furthermore, finding the more natural and ecological way to improve highly or funny interaction for human.
3 China Design Explorations
Exploring what’s so-called the china design from Chinese philosophy and history.In my understanding, the contemporary Chinese design should be based on Chinese culture and lifestyle also adapts to China's economic development trends in the Globalization Corporation. Among it, excavate the essence of culture and establish suitable for trend of world fashion is the key point of creating this style. Ever since the industrial design began in China, its existence and development have been based on learning and copying. However, as Chinese designers, we will not wait. We strive to find the real essence of China now.
R&D project area:
1.Product Marketing Strategy Design
2.Integrated Product Design and Manufacturing for Industrial Innovation
3.UE/UI&Relative System Design
4.Product Brand System Design
R&D Projects Category1（school and college income)
May 2019-July 2019
Brand Strategy design with SINOARS
Jan 2017-Jan 2021
We established an industry-government-university cooperation platform between BITSDA&Guang Zong government.Guang Zong is one of the famous industrial base of children's bike in China.Since Jan 2017, my team’s mission is to assist Guang Zong children's bike industry to improve the design quality and enhance the product's added value and competitiveness through the output of our school's design strength. Two pieces of contents I’m working now :
1. Design project
Include children's bike, baby strollers and related accessories design;
OUTCOME: one stroller design is under functional model prototype; one children's bike design was selected and under prototype;
2. Design integration
Include design training for enterprise and government, design education for workers, managers, government officers and design competition planning program
OUTCOME:we have already successfully organized two activities for Guangzong- design training forum,JUL 21 2017, design conference,Nov 23 2017
Oct 2016-Oct 2018
Digital Content and Environmental Reconstruction Design for China Military.
Oct 2016-Aug 2017
BIT&Alrunsd Group have established long-term strategic partnership since 2010. There are two specific tasks we cooperate with Alrunsd Group in 2017:
1.Redesign and polish the Group's VI system
2.Design the matching handles and hardware for the doors and windows.
OUTCOME: new VI system have been used by group; 3 of handles design concept were chosen, 1 was produced.
Oct 2017-Apr 2018
Tianjin WANDA TIRE GROUP.In the first phase we focused on cultural combing and promotion of corporate culture.
OUTCOME:yet to finish, we initially collect and organize information for corporate culture remodeling.In the latest round of communication, we win over the exhibition hall design, factory vision identity design project for WANDA TIRE.
There are two national support project which I partly joined in, my roles in the team is to take in charge of vision and related design include publicity design, exhibition curating, digital content and new media design, etc.
“China Ceramic Printing Creative Research Exhibition”supported by CHINA NATIONAL ARTS FUND.
“Arts & Design Personnel Training For Defense Industry”successfully get the 2019 supports from CHINA NATIONAL ARTS FUND
R&D Category 2 (personal and company income)
May 2015-Feb 2016
Cooperation with Xming Tech Co., Ltd.Assist XMing Technology for micro-projector product redesign, brand identity design
Crowdfunding 5.63M in Dec 2015.
Sales started at 2016.
Jun 2015-May 2016
Cooperation with BISHENG Hardware Products Co., Ltd,Dongguan City.Assist BISHENG redesign his golf equipment based on the Marvel authorized image
OUTCOME:finished concept design proposals for the redesign.
¥12M Angel Investments
Co-founder, Chief in Design , Shenzhen LANGKONGYIKE Technology Co., Ltd
In recent years, with the haze and pollution worsening, the market demand for air purifiers unprecedented expansion in China; With LANGKONGYIKE Technology ,we together launched this project in 2014, hopefully we could create more value in this hot market.
OUTCOME:Create the brand ”FAIRAIR”-“朗空”, sales in 2015; we grow this company from single product to the air clearing series products like dust masks,Fresh air system, etc.
May 2015-Dec 2016
Cooperation with Mercedes-Benz China.This research project is to fully study the Chinese users' driving habits and create a suitable interaction design concept for Chinese users based on that.
OUTCOME:Demonstrate the conceptual design on open ceremony of R&D CENTER CHINA of Mercedes Benz.
Nov 2015-Sep 2016
One of the group project in National Digital Media Innovation Design&Research Center,Central Academy of Fine Arts,China, as project director, my task is to conduct the interior space art guidance for the newly built Qingdao New Airport based on Qingdao's culture.
OUTCOME:we have output the style of interior space and part of that were accepted by government.
May 2015-Jul 2015
Cooperation with Homaer Finance Co., Ltd.My team take in charge of company logo design, apps design.
Aug 2015-Oct 2015
Cooperation with 5i5j Co., Ltd.we take in charge of the apps design.
Apr 2015-Dec 2015
For TIANJIN JMD precision casting Co., Ltd
Registration Number: 2017105003300 .Date of Publication: 2017-11-24. Publication Number:CN107379930A- 一种智能车内空气净化方法、装置和车载空气净化机器人（An intelligent in-car air purification method, device and vehicle-mounted air purification robot.）
Registration Number: 201630172745.6 .Date of Publication: 2016-12-07. Publication Number:CN303960985S. - 智能空气加湿器（Smart intelligent air humidifier.）
2019 SUN Bo-wen, YANG Jian-ming, SUN Yuan-bo, YAN Hai-wei, LI Sai-sai. Color Design of Human Vehicle Interaction Based on Eye-tracking Experiment[J]. Packaging Engineering,2019,40(02):23-30.
2019 SUN Yuan-bo, DONG Yi-chen, GAO Ruo-lin, SUN Bo-wen, LI Ge, REN Guang-qi. Construction and Application of Virtual Evaluation System for Vehicle Human-Machine Interaction Design[J]. Packaging Engineering,2019,40(02):17-22.
2019 Yujia Wu, Bowen Sun. Improvement Design of Smart Toilet Interactions Based on Peak-end Rule[C].The 13th International Conference on
Multimedia and Ubiquitous Engineering (MUE2019),accepted,Expect in Apr 2019
2019 Haiwei Yan, Ruolin Gao, Yuanbo Sun, Bowen Sun. Research on Literature Searching Website Design Based on Usability Testing, [C].The 13th International Conference on Multimedia and Ubiquitous Engineering (MUE2019),accepted,Expect in Apr 2019
2018 Bowen Sun, Jianming Yang, Yuanbo Sun. Research on interface hierarchy design for human vehicle interaction,Journal of Machine Design, not publish yet,Expect in Feb 2019
2018 Saisai Li,Bowen Sun*, Yulin Ma, Research on the design of intelligent baby trolley based on the theory of emotional design,Journal of Industrial of Design,China.Published in Sep 2018
2018 Saisai Li,Bowen Sun*, Research on Smart Baby Stroller Based on Analysis of Infant Life Style.HPCC/SmartCity/DSS 2018.Published in Jun 2018
2017 Bowen Sun,Jianming Yang Tianqiu Huang,Design an enjoyable interaction for porcelain making Based on the platform of Kinect, 2017 Asia International Design Conference-China、Japan、Korea
2017 Bowen Sun,Yi Wu,Client Game Valuation Method Based on Social Network,The 10th IEEE International Conference on Cyber, Physical and Social Computing (CPSCom-2017) in conjunction with The 3rd International Workshop on Social Media Mining and Analysis (SMMA 2017)
2016 B Sun ,Y Wu ,T Sun,Using Real Option Model to Evaluate Movie Investments Based on Social Network,2016 IEEE Conferences on Ubiquitous Intelligence & Computing, Advanced and Trusted Computing, Scalable Computing and Communications, Cloud and Big Data Computing, Internet of People, and Smart World Congress,2017 :1058-1062
First prize, 23rd international passive house conference, mascot design competition
First prize, Academic scholarship,BIT
Lei Feng Network & Love Machine jointly organized the "2016 Most Valuable Buy TOP25 smart products list", design work Lang air purification was named 2016 year's most worth buying air purifier in China.
Design work air purification won the 2016 Silicon Valley High Innovations (Beijing) and the Global Industry Internet Conference Sino-US Cross-border Innovation Award;
<Creativity>report,Creativity is the first issue of China's creative industry.;Page 92-95;ISSN1674-5256;设计是人与物的情感沟通-Design is the emotional communication between human and things.
Apr 24 2017-May 19 2017
Product model making for second-year undergraduate students in BIT
Sep 23 2016-Nov 23 2016
Interactive design methodology, for Indonesia exchange student in BIT
Nov 3 2015-Jan 13 2016
Introduction to interaction design, for first-year graduate student in BIT
Sep 4 2014-Nov 3 2014
Product design for third-year undergraduate students in CAFA
Oct 18 2013-Dec 8 2013
Human computer interaction for i-devices-apps design&research for second-year undergraduate students in CAFA
Mar 11 2013-May 3 2013
Tangible interaction design for third-year undergraduate students in CAFA